The Problem We Want To Solve

Digital advertising is dominated by Facebook and Google, who alone control 79% of all internet traffic. This centralization of online power gives them the complete ability to determine the public exposure any business receives online. AdDank solves this problem by allowing individuals, not monopolies, to create public exposure online. By providing a platform where businesses pay individuals to distribute and promote their advertisements, AdDank subverts the control that Big Tech companies have seized over the massive 1.2 trillion dollar global advertising industry and places it into the hands of individuals. By creating a median that facilitates the grass-roots distribution of online media, AdDank decentralizes advertising on the internet and provides the means by which individuals can provide for themselves.

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